Ways To Sell on Artland

This article will explain how to sell artworks on Artland by using "Buy Now," "Make Offer", "Contact Gallery" and “Ask for Price” options.

This article is divided into the following sections: 

Important Information

Through our Platform, galleries can sell artworks to all over the world. This action can be done by either letting the buyer purchase a work directly via the "Buy Now" button, make an offer via the "Make Offer" button, or by letting the buyer make contact with the seller via the "Contact Gallery" and "Ask for Price" buttons. 

For all successfully completed purchases, Artland will charge a 10% commission fee.

Moreover, you can have the possibility to set up direct payments via Stripe, our payment processing system which allows direct credit card purchases. By signing up to Artland's Direct Payment Processing system, you do not need to worry about any extra transaction fees, as the 10% commission will cover all the costs for works sold through "Buy Now" and "Make Offer". If you would like to know more about our direct payment system, read the article Set Up Direct Payments Via Stripe.

N.B.: As a seller, please always remember to inform the buyers about availability, transport cost, VAT and any other possible extra costs. Moreover, remember to send them the final invoice separately.

 Artland can provide assistance at any moment, in order to secure the success of this process. Please get in touch with sales@artland.com may you need assistance. 

All client information will be shared with galleries once a sales inquiry is sent through, in order to increase the pool of qualified and active buyers.

The seller has two working days to accept or decline the sale request. If the request is accepted, Stripe will transfer the amount to the seller in 7 calendar days (if the gallery is located in the EU) or 2 calendar days (if the gallery is located in the US). Then, the seller's bank will proceed with the payment and the money will usually be transferred to the seller's account the following business day.

Selling Process
  1. For all sales requests, your gallery receives an email from sales@artland.com with the buyer information (name, email address and, if provided, phone number) and the information about the artwork that has been inquired about.
  2. If you have set up direct payments via Stripe, the buyer can complete the transaction by simply providing their credit card information. For instructions on setting up Stripe through Artland, check the article Payment System via Stripe.

  3. If you have not set up Stripe, you can get in contact directly with the buyer and agree on the preferred payment method by using the contact information provided in the email.



Buy Now

The "Buy Now" option is made to help you encourage and streamline online sales. If you select "Fixed Price" on the "Pricing and Availability" section while editing an artwork, you can choose to activate the "Buy Now" option.

This is the best solution, and the perfect choice for collectors who want to buy art quickly and without hurdles. By using the "Buy Now" feature for your artworks, a successful purchase becomes two to six times more likely than for similar works with hidden prices.

Here, the process is the following:

  1. A potential buyer makes an offer.
  2. An automatically generated email is sent to the gallery with the request through sales@artland.com.

  3. The Gallery is responsible for responding to the inquiry by either accepting or rejecting the offer.

  4. Once the purchase happens, you should notify us by sending an email to sales@artland.com to comply with the mandatory KYC. 

    If you would like to know more, read the article Mandatory KYC for Buyers and Sellers.

Make Offer

The "Make Offer" option is created to help you start a dialogue with a prospective buyer. It is common to negotiate the price of an artwork, especially if the work is over $1,000. We created the "Make Offer" option to empower both buyers and galleries with the best online replication of a real life art-buying experience, in which negotiation is common practice. In this process, the prospective buyer will be able to make an offer at an amount less than the listed retail price. The gallery can reject the offer, accept the offer, or make a counter offer.

Similarly to "Buy Now", you can activate this option in the artwork editor by checking its box.

Here, the process is the following:

  1. A potential buyer makes an offer.
  2. An automatically generated email is sent to the gallery with the request through sales@artland.com.

  3. The Gallery is responsible for responding to the inquiry by either negotiating, rejecting or accepting the offer.

  4. Once the purchase happens, you should notify us by sending an email to sales@artland.com to comply with the mandatory KYC. 

    If you would like to know more, read the article Mandatory KYC for Buyers and Sellers.


N.B.: You can activate both "Buy Now" and "Make Offer" at the same time.

Contact Gallery and Ask for Price

The "Contact Gallery" and "Ask for Price" options are geared towards galleries looking for price confidentiality. Even though collectors prefer visible prices, galleries may still have reasons for not showing them publicly. This will, however, increase the amount of speculative requests that may be less serious than the "Buy Now" and “Make Offer” options.

Here, the process is the following:

  1. A potential buyer requests more information about an artwork.
  2. An automatically generated email is sent to the gallery with the request through sales@artland.com.

  3. The Gallery is responsible for responding to the inquiry with the requested information.

  4. Once the purchase happens, you should notify us by sending an email to sales@artland.com to comply with the mandatory KYC. 

    If you would like to know more, read the article Mandatory KYC for Buyers and Sellers.